Swiftner Consulting Header

Monetize Smarter.

Scale Faster.

Ad‑tech mastery, revenue strategy and business professionalization—so you can unlock sustainable growth as a publisher, platform, family business or creator.

From header bidding and curated demand to CRM workflows and team design, Swiftner Consulting turns insight into execution.

Book an Intro Call
Felipe Cortelezzi

Meet Felipe Cortelezzi

Founder of Swiftner Consulting and seasoned executive with 20+ years across digital media, ad tech, and business aviation. Felipe has led monetization at Paramount and Playmaker, optimized yield across 20+ brands, and scaled operations as COO of Global Aircraft.

His versatile background bridges revenue, tech, and business growth—advising publishers, platforms, and family-owned companies to unlock measurable results.

Fluent in English, Spanish, and Portuguese, Felipe has delivered results in the U.S., LATAM, and Europe—and brings discipline, clarity, and consistency to every engagement.

Who We Help

Established Publishers

Optimizing and modernizing their monetization stack & revenue mix.

Business Owners

Navigating digital disruption and unlocking new growth.

Family Businesses

Professionalizing structures, talent & processes to scale sustainably.

Content Creators

Expanding digital footprint across multiple channels & platforms.

What We Do

Monetization & Ad Tech

  • Monetization Strategy: Revenue growth plans for AVOD, SVOD, programmatic, direct & hybrid models.
  • Ad Tech & Yield Optimization: Header bidding, Prebid, SSP mix, GAM tuning & efficiency audits.
  • Ad Operations: End-to-end trafficking, QA, troubleshooting & performance tracking.
  • Traffic Shaping: Inventory allocation, pacing & fill-rate strategies for peak yield.
  • Digital Fingerprinting: Advanced identity, fraud reduction & targeting in cookieless environments.

Business Strategy & Growth

  • Go-to-Market Advisory: Launch support for ad products, tech platforms & new market entries.
  • Fractional Leadership: Part-time CRO / Head of Monetization roles to drive revenue & culture.

Business Professionalization

  • CRM Management: Deploying & optimizing CRM systems aligned with sales processes.
  • Sales Pipeline Management: Structuring deal flows for transparency, efficiency & conversion growth.
  • Dashboard Confection: Custom dashboards for real-time KPI & performance insights.
  • Team Building: Hiring strategy, role design & org structure for scalable growth.
  • Process & Workflow Design: Scalable internal workflows & documentation for long-term success.

Who We Collaborate With

Ad Networks

We work with trusted ad networks to ensure brand-safe demand and optimal fill across inventory tiers.

Ad Tech Platforms

We integrate with top platforms (SSPs, CDPs, CMPs) to streamline operations, boost yield, and reduce tech debt.

Curated Demand

Accessing high-quality, curated deals from buyers seeking premium placements and high-impact inventory.

Strategic Allies

Partnering with consultants, agencies, and tech integrators to deliver holistic client solutions.

How We Work

Intro Call

We start with a brief conversation to understand your goals, pain points, and what success looks like for you.

Questionnaire

A short diagnostic to help us understand your business, stack, and revenue framework in more detail.

Assessment

We analyze current capabilities, identify gaps, and flag top opportunities based on your needs.

Pricing Model

We propose a transparent pricing structure aligned with the scope of work—flat fee, hourly, or performance-based.

Proposal

You receive a written summary of the engagement model, deliverables, and calendar.

Execution

We roll up our sleeves and start executing, with clear milestones, reporting, and ongoing alignment.

Let’s Connect

Let’s discuss how we can unlock growth together.

Email: felipe@swiftner.io

Or book a 30-min intro call